Slow vs. Fast Traffic
Most creators chase the quick dopamine hit and miss the thing that actually builds wealth.
Fast Traffic
Paid ads, organic social media, and business-only joint ventures.
Pros: Fast results. Quick feedback. Instant gratification.
Cons: It's a hamster wheel. Stop running, traffic stops. Paid ads burn cash. Algorithms change overnight. You're building on borrowed time.
Slow Traffic
Win-win collaborations with other creators, publishing high-value content on platforms you own, and building genuine relationships in your industry.
Pros: Real compound growth. Better audience that actually converts. You own the relationship.
Cons: Requires patience. Takes months, sometimes years. No instant wins to screenshot.
How They Work Together
Here's the thing: they work best together.
Fast traffic finds new people. Slow traffic turns them into customers.
Someone discovers you on TikTok. They buy because they've read your emails for months. The viral video gets attention. The daily newsletter builds trust.
Your email list shares your content. Creator relationships lead to cross-promotion. Your owned audience makes paid ads profitable.
The Question
What's your approach? All-in on social media growth? Building on your own platform?
Or have you found the sweet spot where both work together?